Earlier this year, I gave a presentation at the Game Developer's Conference (GDC) titled "Power-Ups, Super Suits, and Epic Raids: Deconstructing the Game Experience." My strategy was simple: to demonstrate to the audience that Limelight Networks understands the gaming industry so that when game developers started thinking about partners to help them launch, deliver, and support their game, they remembered a vendor who "gets it." The presentation was very well received and attended (for being identified as a "sponsored presentation"). I even had one of the session moderators approach me after and gush over how good of a presentation it was!
To summarize the presentation:
- Gaming is becoming a family affair. The demographics of what we think of as a "gamer" is changing.
- I presented a bunch of information from our "Consumer Gaming Trends" report which presents some very interesting trends. I highly recommend you download and read it.
- I then went on to hypothesize that (based on our consumer research) the game experience was more than just gameplay, mechanics, and storyline.
- I proposed that the game experience was comprised of SEVEN other elements (sorry gotta watch the video to find out!)
- And on top of that, I proposed FIVE other ways (one of them especially silly) to really "transcend" the game experience, to make a game much more impactful and meaningful to an audience
Click on the picture below to open a new browser tab where you can watch a video of the presentation.
I'd love to hear your feedback on the presentation. Did it resonate with you? Are you a game developer with a different opinion on what makes a game experience? Did you use the cool menu on the left to jump around and have a post-modern video experience?